Sears Carpet Ads

thumb SearCarpetBeauty
thumb SearCarpetDog
Agency:

Ogilvy & Mather

Role:

Art Director

Background:

An unheralded department within Sears that was all but invisible (and when thought of, perceived as low-end and unfashionable) needed some brand love. Leveraging the reliability and softer side of Sears was a no-brainer.

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